Lone Star Prize

Removing Barriers for Low-Income Texans to Build Wealth

JUST Community

JUST will invest in 20,000 female entrepreneurs to build wealthier, more financially resilient communities across Texas by increasing their ownership opportunities.

Last Updated: January 2022
Project Factsheet
Two-page overview of proposal
Competition Participation
Lone Star Prize
Lone Star Prize
Economic mobility
Current Work Location(s):
  • Dallas County, Texas, United States
  • Williamson County, Texas, United States
  • Caldwell County, Texas, United States
  • Hays County, Texas, United States
  • Travis County, Texas, United States
  • Hidalgo County, Texas, United States
  • Harris County, Texas, United States
  • El Paso County, Texas, United States
  • Bexar County, Texas, United States
  • Fort Bend County, Texas, United States
Priority Population(s):
  • Women and girls
  • Economically disadvantaged people
  • Self-employed people
Sustainable Development Goals (SDGs):
  • 8. Decent work and economic growth
  • 10. Reduced inequalities

Executive Summary

Even before COVID, 42% of Texans could not afford basic costs of living despite being employed, and the majority (57%) are Latinx and Black households, despite comprising 43% of total households (1). By 2024, Latinx and Black households are projected to own 60-80% less wealth than they did in 1983, with the median Latinx household wealth hitting zero by 2073 and that of Black households hitting zero by 2053 (2).

Today’s reality is a result of three systemic challenges: lack of family wealth, access to credit, and distrust in the system. JUST’s approach repairs and rebuilds consumer trust by unlocking access to build income- and asset-based wealth. We invest in minority entrepreneurs to grow their businesses and access pathways to asset-based wealth building. Within 5 years, JUST will invest in 20,000 female entrepreneurs and help 200 of them purchase homes across Texas’ major metropolitan areas.

Organization Details
Lead Organization

JUST Community

website: https://hellojust.com/en/about-just/
Organization Headquarters
Texas, United States
Organization ID
Number of Full-time Employees
< 10
Annual Operating Budget
$1.0 to 5 Million

Charity, fund, non-governmental organization, religious institution, school, or other entity

Organizations may provide budget and employee data based on this proposal or the organization as a whole. For more information on this proposal or organization, please email us.

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